LM Inteligencia Digital – Tráfego Pago Estratégico

SELL MORE EVERY DAY WITH OUR PROVEN PAID TRAFFIC STRATEGY

Turn your digital channels into a powerful customer acquisition machine.

Stop wasting money on actions that don’t deliver results.

Discover our strategy and embrace the LM Experience!

I want to learn about
the strategy!

HOW CAN WE HELP YOU?

Trust your business to professionals with over 30 years of combined experience in digital strategies.

I need help to sell more

HOW CAN WE HELP YOU?

Trust your business to professionals with over 30 years of combined experience in digital strategies.

I need help to
sell more

CRM
Tool Setup: Seamlessly configure the CRM to align with your business needs.
Service Flow Planning: Design an efficient and customer-centric flow for streamlined communication.
Strategic Implementation: Integrate CRM solutions to optimize operations and enhance customer interactions.
Sales Funnel Creation: Build a tailored funnel to guide prospects through their journey effectively.
Chatbot Development: Create an automated assistant to handle inquiries and improve response times.
Start-Up Training: Equip your team with the skills to fully leverage the CRM’s potential.

Problems We Help You Solve

A website that doesn’t rank on Google’s first page
Visitors who don’t turn into business opportunities
Instagram accounts with low follower counts and engagement
Sales teams struggling with a lack of qualified leads
Lawyers looking to attract more clients
Underperforming sales that don’t match your company’s potential
Healthcare practices facing challenges in acquiring new patients
Online or in-person courses with disappointing sales
Posts that fail to reach a wider audience
Difficulty creating an irresistible offer

COUNT ON A DEDICATED TEAM THAT STUDIES DAILY TO FIND THE BEST STRATEGIES FOR YOUR BUSINESS

LIFELONG LEARNING At LM Digital Intelligence, lifelong learning is one of our core values. aprendizado contínuo por toda a vida.

We are committed to staying up-to-date with the latest practices and market trends to ensure the best results for your business.

Often, the most effective paid traffic strategies are enhanced by innovative tools and approaches such as Artificial Intelligence, CRM systems, automation, data analysis, and more

PThat’s why at LM, we prioritize continuous learning through books, courses, mentorships, and active participation in Brazil’s largest paid traffic and digital marketing events every year.

I want to learn more
about LM’s work

WHY SHOULD YOU EMBRACE THE LM EXPERIENCE?

I’m interested

PROVEN RESULTS

Meet the satisfied business owners who are part of LM Digital Intelligence’s exclusive client list, selling every day with strategic paid traffic.

I want these results too!

PROVEN RESULTS

Meet the satisfied business owners who are part of LM Digital Intelligence’s exclusive client list, selling every day with strategic paid traffic.

I want these
results too!

SUCCESS STORY

$4 Million in Revenue in 2024 from Paid Traffic

CLINÉE AESTHETIC MEDICINE AND PLASTIC SURGERY

Summary

Clinée is a highly renowned aesthetic treatments and plastic surgery clinic located in the marvelous city of Rio de Janeiro, in one of the city’s most prestigious neighborhoods, the famous Barra da Tijuca. It also has branches in São Paulo and Belo Horizonte. Its directors, influential market figures, approached LM Digital Intelligence seeking to attract more patients and break through a revenue plateau they had been stuck at for some time.

We implemented a well-structured paid traffic strategy using Google Ads and Meta Ads, resulting in over 12,000 appointments in 2024. These appointments generated a total revenue of $4 million solely from the paid traffic strategy we executed.

We achieved a ROAS of 15, investing only R$ 238,000 in paid media, while also increasing their Instagram following by 35,000 new followers—growing from 94,000 to 129,000 followers. This significantly boosted their authority and digital presence, attracting new potential patients.

Background

With headquarters in three of Brazil’s major capitals, Clinée faces the challenge of competing with thousands of other clinics specializing in beauty and self-esteem treatments. This competitive landscape often leads to lower-than-average marketing returns, making the challenge even greater.

Problem Statement

Clinée needed a precise strategy to:

Compete effectively with competitors;
Maintain its leading position in major capital cities;
Attract new audiences to increase its patient base;
Improve reach and engagement across digital channels;
Overcome revenue stagnation;
Generate demand on Instagram among low-awareness audiences (cold traffic);
Optimize and scale strategies through performance KPI analysis.

Approach & Strategy

LM Digital Intelligence implemented proven paid traffic strategies focused on:

1. Strategic Planning for Results

Creation of different personas for each treatment;
Development of creative assets (banners and videos) that showcased impressive results while adhering to platform advertising policies.

2. Google Ads Campaigns:

Designed campaigns focused on generating traffic to the website and specific landing pages to capture highly qualified leads ready to book a consultation.
Implemented tracking to identify key visitor actions.
Created competitor defense campaigns targeting keywords related to the Clinée brand name.

3. Meta Ads Campaigns:

Launched strategic content distribution campaigns to increase reach and engagement on digital channels.
Developed lead generation campaigns directing inquiries to WhatsApp, ensuring immediate follow-up by the sales team to maximize conversion rates.
Conducted continuous analysis, testing, and optimizations to improve performance and scale results.
Implemented a content discovery strategy to identify posts that attracted followers for less than R$0.99 and scaled those that met this criterion.
Deployed strategies to warm up cold audiences and re-engage inactive followers.

Execution

Collaboration with the Sales Team

Close collaboration with the client’s internal sales team was crucial. This enabled us to identify key objections and sales motivators while tracking real booking and revenue data to fine-tune the strategy.

Audience Targeting

Targeting beauty and self-care enthusiasts served as the primary gateway for the strategy. We also reached audiences interested in fitness and gym-related activities, along with keyword-specific targeting for each treatment.
Additionally, we strategically placed geo-pins in major gyms near the clinic, significantly boosting campaign conversion rates.

Creation of Sponsored Ads

We implemented targeted ad campaigns designed to capture the attention of a highly qualified audience by addressing their primary pain points and desires.
We developed social proof ads showcasing real results, carefully crafted to comply with Meta Ads’ strict advertising policies, making them a standout element in the action plan.

Innovation & Preparation

To stay ahead of competitors, we engaged in niche-specific research for clinics and participated in mentorship groups with industry benchmarks. This allowed us to leverage collective intelligence and ensure strategic advantage.

Results & Outcomes

Average ROAS of 15 – Every $1 invested in traffic generated $15 in revenue, providing security and predictability for the clinic’s operations even in a challenging economic climate.
Strong Digital Asset Growth – The newly acquired followers and pre-appointment customer data collected through paid traffic campaigns became one of the most valuable assets: data.
- These insights enable future re-engagement strategies and the creation of lookalike audiences to amplify future marketing actions.

Conclusion & Insights

Clinée’s investment in paid traffic throughout 2024 provided its leadership with the confidence to defy market trends and expand operations with outstanding results, even in a year of economic challenges.

The key takeaway? No matter the direction of the wind, a well-equipped and strategically guided business will always reach its destination. Market differentiation and controlled growth were Clinée’s major achievements in 2024, made possible with the expertise of LM Digital Intelligence.

I want to boost
my results

Achieving Bold Goals with Paid Traffic

BÁRBARA AIRES INSTITUTE ADVANCED FACIAL AESTHETICS

Summary

Instituto Bárbara Aires, founded by Dr. Bárbara, a leading expert in advanced facial harmonization in São Luís, Maranhão, and São Paulo, partnered with LM Inteligência Digital to attract more clients and increase revenue, especially for the newly opened clinic in São Paulo.

In a short period, we implemented a paid traffic strategy on Google Ads and Meta Ads. The result? In the very first month, we helped Instituto Bárbara Aires attract numerous patients through the internet—an underutilized channel that, when leveraged correctly, promised significant returns.

We achieved a ROAS of 26.75, with an investment of R$3,737.00 generating R$100,000.00 in revenue. Additionally, we enhanced the client’s digital assets, boosting their reach and engagement while building a highly qualified database of over 400 contacts for future marketing efforts.

Background

Instituto Bárbara Aires is a reference in dentistry and facial harmonization in São Luís, Maranhão. Its main challenge was acquiring clients through online channels, particularly in São Paulo, where the market is more competitive, and Dr. Bárbara had yet to establish herself as a recognized expert in facial harmonization.

Problem Statement

Instituto Bárbara Aires needed a precise strategy to:
✔ Increase revenue towards the end of the year.
✔ Expand its audience in Maranhão and, more importantly, in São Paulo’s competitive market.
✔ Define better-targeted audiences to create highly effective offers.
✔ Improve reach and engagement on digital platforms.
✔ Attract potential clients actively searching for solutions online.
✔ Impact a qualified audience with tailored offers to generate demand.
✔ Optimize and scale strategies through data-driven performance analysis.

Approach & Strategy

LM Inteligência Digital implemented high-impact paid traffic strategies, focusing on:

1. Strategic Planning for Results

Selection and setup of essential tools.
Creation of a detailed buyer persona.
Development of creative content strategies (banners and videos).

2. Google Ads Campaigns

Lead-generation campaigns on the Search Network to attract potential clients actively looking for solutions.
Page tracking to identify key visitor actions.
Continuous analysis and optimization to enhance performance and scale sales.

3. Meta Ads Campaigns

Strategic content distribution campaigns to boost digital reach and engagement.
Targeted campaigns to impact a highly qualified audience and generate business opportunities via Instagram and Facebook.
Ongoing testing, analysis, and optimization to maximize results and scale performance.

Execution

Audience segmentation: We identified key business-related keywords to display ads to potential clients while also creating remarketing audiences, interest-based segments, and lookalike audiences.
Sponsored ads creation: We developed highly effective ads designed to capture the attention of the ideal audience by addressing their main pain points and desires.
Real-time monitoring and adjustments: AI-driven analytics were used to dynamically refine ad spending and capitalize on the best opportunities.

Results & Outcomes

Record-breaking sales in just two months – surpassing all previous performance metrics.
Best ROAS ever achieved – the most effective marketing initiative implemented by the company, delivering the highest return on ad spend.
Scalability potential – The campaign’s success and the commercial intelligence gained from performance metrics paved the way for future growth and even more ambitious goals.

Conclusion & Insights

Beyond delivering an outstanding financial return, the investment in paid traffic expanded the company’s digital assets and significantly increased its audience across Brazil, particularly in São Paulo and São Luís—its priority regions. Additionally, we built a highly qualified contact base for future marketing efforts and acquired valuable digital intelligence through metric analysis, allowing for more strategic and effective future campaigns.

The key takeaway? Paid traffic is the most powerful tool for quickly reaching and converting a qualified audience, leading to exceptional results in a short period.

I want to boost
my results